Case study: Esri European Petroleum User Group Conference
Leading niche software developer, Esri, held its annual European Petroleum User Group at London’s Congress Centre towards the end of 2013. The informative day-long event provided geographic information systems (GIS) professionals in the European petroleum, oil and gas community with the opportunity to share user stories and experience the latest technology available from Esri.
The conference took place in Congress Hall, the largest space at the hi-tech central London venue, and was attended by 250 delegates, made up of existing Esri customers and other members of the European petroleum, oil and gas community, along with 11 partner exhibitors.
Esri UK has held events at London’s Congress Centre since 2010 and according to Esri’s Marketing Programme Manager Judith Pugh, “The experience has always been positive which is why we keep coming back. The service provided by all staff at Congress Centre is exceptional in terms of both planning and delivery, and the venue always serves a delicious range of food on the day. Congress Centre staff are welcoming, helpful and friendly and could never do enough for our on-site team. Because of this, we were able to concentrate fully on the job of looking after our delegates, presenters and exhibitors in order to maximise the potential of the event for our business.”
Esri didn’t employ an external event production company to assist them with the event and instead made full use of Congress Centre’s range of in-house state-of-the-art AV equipment. According to Judith, “Congress Centre’s technician couldn’t do enough for us and the slick delivery of presentations helped us to produce a thoroughly professional event to our delegates. Thank you Congress Centre, once again you made us look great!”
Attendees left the event with a host of ideas and tools to help them drive value from their GIS investment. As well as learning about the hottest topics to affect their industry, the latest technology, and solutions to problems, they had the opportunity to collaborate with colleagues working in IT, exploration, production, pipeline, downstream and HSE domains to discover how their peers are successfully increasing efficiency, lowering costs and addressing today’s global challenges.
The event featured a fascinating keynote presentation from MapAction, the only non-government organisation (NGO) with a capacity to deploy a fully-trained and equipped humanitarian mapping and information management team anywhere in the world, often within a few hours of an alert. Before aid agencies can help people in a disaster situation, their first need is for information which is delivered by MapAction in mapped form, from data gathered at the disaster scene. By creating a 'shared operational picture', its service is crucial for coordinating response and delivering aid quickly and to the right place.
Robert Girvan, Director of Congress Centre said, “We were delighted to assist Esri with staging such a successful event and we look forward to welcoming them back to the venue very soon.”